What is Generative AI?
Generative AI is a type of artificial intelligence that can generate original content by demonstrating human-like creativity. By analyzing and learning from existing data, it can create text, images, sounds, or other digital content that did not exist before.
What are the Benefits?
Time and Cost Savings
It reduces the hours spent on content production (text, design, code) to minutes.
For example: Instead of writing an ad copy, you can instantly print it into ChatGPT.
Supports Creativity
It becomes a source of inspiration for designers, writers or musicians.
It helps to overcome the “blank page syndrome” (example: DALL· Concept sketches with E).
Personalization
It can produce customer-specific emails, product recommendations, or training materials.
For example: Netflix’s personalized series poster design with AI.
Complements Humans in Challenging Tasks
In medicine: Can analyze radiology images for disease diagnosis.
In Engineering: Can design optimized 3D models.
Unlimited Attempts
You can choose the best one by generating thousands of variations with the same instruction.
Example: Seeing 100 different designs for a logo in 1 hour.