What is Campaign Analytics?
Campaign analytics is the process of collecting and analyzing data to measure and evaluate the performance of a marketing campaign. It helps to understand which strategies are working, which channels are more effective, and customer behavior.
What is a Fletum?
FLETUM, Gelir Operasyonları için, Fintech, Telco, FMCG ve Perakende işletmelerine ait müşterilerinin alışverişlerini büyüterek ölçek ekonomisinde başarılı olmalarını sağlayan bir yazılım platformudur.
What does the fletum do?
- FLETUM is a software platform for Revenue Operations that enables customers belonging to Fintech, Telco, FMCG and Retail businesses to succeed in economies of scale by growing their purchases.
- FLETUM platform: It divides the large customer base of large companies into very small groups by optimizing many data such as customer behavior, sales data, operational efficiency, product, store, customer loss, RFM (Recency, frequency and monetary), time, weather, economic indicators as a result of detailed analysis using artificial intelligence.
